I attended the Harriette Austin Writers Conference last weekend–had a blast visiting with friends–and I picked up some bits of news of interest to book bloggers. The workshop was on what authors need to do to survive, and hopefully thrive, in this tough marketplace. And one of the things the presenter thought they needed to [...]

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Here’s a great post that gives a clear, quick definition of a blog tour. The only part of the equation that I think might change in the future is this part: Are bloggers paid to participate in the blog tour? No — paying anyone to cover any books would be unethical.  (Paying for ads is a [...]

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Michelle Knudsen, who happens to be our next tour author with her middle grade fantasy, The Dragon of Trelian, recently put up a blog post that got me thinking. In it she says: I’m not usually comfortable responding directly to reviewers; the etiquette rules are fuzzy on this, I think. As far as I know, [...]

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Hey! Look at this. Two days after the tour is over, we finally scramble up to stand on top of those credit card debt books. I mean, really. Which would you rather read? Savvy?   Or A Simulation Study of IT Outsourcing In The Credit Card?

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So here is a link that readers and marketers can chew on. The Baen Free Library. What do you think? Readers, will you read there? Authors, would you like your publisher to follow suit?

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Now here’s a smart marketer. Stephen Meier, author of Katka, a novella. This fellow has done everything right from a marketing standpoint. His book trailer is great–long book trailers aren’t effective, I’ve heard. (I don’t like them, so I believed that when I read it.) Meier’s trailer is short and provocative. I love the picture [...]

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Here’s a post on blog tours for any of you authors who want to set up your own. I think the beauty of the kind of tour Karina Fabian is speaking of–one that goes over the course of time with one blog participating one day and the next blog participating the next day–is that the author [...]

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Here’s an interesting post by Booksquare on the “New Think for Old Publishers” panel at South by Southwest 2009. One bit of advice she gives publishers is: Might as well address the blogger question. It’s quite simple. Find the bloggers big and small in your various genres, develop a relationship with them, understand their tastes, [...]

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I added a link to a Marketing Blog in the left sidebar. Market My Words. I’ve just discovered it and it looks good. Have fun.

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Oh yeah! Something Wicked has knocked Hot Chicks With Douchebags out of the number one slot at Technorati. Now that’s exciting. (I hate even typing that title. What a yucky thing–to call young women hot chicks and young men douchebags. How demeaning.) check out http://technorati.com/pop/books/  I’ll post the screen shots tomorrow, so don’t worry if you [...]

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